Sans Normal Okgus 4 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Steradian' by Emtype Foundry and 'Chesna Grotesk' by Horizon Type (names referenced only for comparison).
Keywords: headlines, branding, posters, ui labels, packaging, modern, friendly, confident, clean, pragmatic, modern utility, friendly branding, high impact, clear signage, rounded, geometric, open, even, sturdy.
This is a rounded geometric sans with substantial, even stroke weight and smooth curves. Counters are generous and largely circular, with clean, straight terminals and minimal stroke modulation. Proportions feel balanced and contemporary: uppercase forms are broad and stable, while lowercase forms keep a simple, single-storey construction where visible (notably the a and g), supporting a clear, approachable rhythm. Spacing appears comfortable and consistent in text, helping the heavy letterforms avoid looking cramped.
It performs best where a strong, clear voice is needed—headlines, brand marks and wordmarks, posters, and prominent UI labels. The solid weight and open shapes also suit short-to-medium text in marketing materials and packaging where clarity and impact need to coexist.
The overall tone is modern and friendly with a confident, straightforward presence. Its rounded geometry reads approachable rather than severe, making it feel contemporary and accessible while still projecting strength.
The design appears intended as a versatile, contemporary sans that combines geometric roundness with strong visual weight for clarity at display sizes. Its simplified constructions and open counters suggest an emphasis on legibility and a friendly, modern brand tone.
Round letters like O, Q, and G lean toward near-circular construction, reinforcing a geometric backbone. The figures are similarly sturdy and plainspoken, matching the letters closely for a cohesive typographic color in mixed alphanumeric settings.