Sans Normal Kumas 10 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Artegra Sans' by Artegra, 'Aspira' by Durotype, 'Giga Sans' by Locomotype, 'Modica' by Monotype, 'Neue Reman Sans' by Propertype, and 'Mundial' by TipoType (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, confident, energetic, modern, dynamic, emphasis, impact, motion, clarity, modernity, oblique, rounded, geometric, compact, clean.
A heavy, oblique sans with smooth, rounded construction and largely geometric curves. Strokes are consistently thick with minimal modulation, producing a solid, even color in text. Apertures are fairly open and counters are round-to-oval, while joins and terminals stay clean and unadorned. Proportions skew broad and forward-leaning, with sturdy capitals and compact, punchy lowercase shapes that hold up well at display sizes.
Best suited to attention-driven typography such as headlines, posters, and bold brand statements where the slanted, heavyweight forms can provide instant impact. It also fits energetic contexts like sports, events, and packaging callouts, and can work for short UI labels or banners when strong emphasis is desired.
The overall tone is assertive and kinetic, with a forward-leaning stance that suggests speed and momentum. Its thick, rounded forms keep it friendly and approachable rather than harsh, giving it a contemporary, performance-minded feel.
The design appears aimed at delivering a modern, high-impact italic sans that feels fast and confident while staying clean and broadly legible. Its rounded geometry and even stroke texture suggest a focus on strong branding presence and straightforward, contemporary communication.
Numerals match the same robust, rounded logic and read clearly at a glance, with strong silhouettes that maintain consistency alongside the letters. The slant and weight create a pronounced emphasis in lines of text, so it naturally draws attention and benefits from generous spacing and short-to-medium settings.