Sans Superellipse Moruh 10 is a very bold, very narrow, monoline, italic, normal x-height font visually similar to 'Expanse Nuvo' by Designova and 'Goodland' by Swell Type (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, industrial, assertive, retro, mechanical, space saving, high impact, speed, branding, display clarity, condensed, slanted, rounded, blocky, tall.
A tall, tightly spaced condensed sans with a pronounced rightward slant and uniform stroke weight. Forms are built from rounded-rectangle geometry: straight stems and bars terminate in softly radiused corners, and bowls/counters read as vertical, superellipse-like openings. The overall rhythm is narrow and forward-leaning, with compact apertures and squared-off curves that keep silhouettes sturdy and graphic. Numerals and lowercase follow the same modular construction, maintaining consistent width economy and a crisp, engineered feel.
Best suited to display settings where compact width and strong presence are assets—headlines, posters, sports and motorsport-style branding, packaging callouts, and bold signage. It can work for short bursts of copy or labels, but will be most effective when given room and set at moderate-to-large sizes.
The font projects speed and impact, with a utilitarian, no-nonsense tone. Its rounded-square construction gives it a retro-industrial flavor—part sports branding, part machine labeling—while the slant adds urgency and motion.
The design appears intended to deliver maximum impact in minimal horizontal space, using a consistent rounded-rect geometry and a dynamic slant to communicate motion and strength. Its simplified, monoline construction suggests a focus on clean reproduction across print and screen display contexts.
In longer text the condensed proportions create dense texture, and the narrow counters can darken the line color at smaller sizes. The distinctive rounded-rect bowls and angled terminals help maintain character in headlines and short statements where the forward-leaning stance reads as intentional and energetic.