Script Atkoy 3 is a regular weight, normal width, medium contrast, italic, short x-height font.
Keywords: branding, packaging, posters, social media, quotes, friendly, casual, playful, warm, approachable, handwritten feel, friendly voice, display impact, modern casual, brushy, rounded, bouncy, informal, lively.
This script has a smooth, brush-pen feel with gently modulated strokes and rounded terminals. Letterforms lean consistently, with a lively baseline rhythm and frequent soft joins that suggest quick, confident handwriting rather than rigid calligraphy. Shapes favor open counters and generous curves, while capitals are simplified and slightly narrow, keeping the overall texture even in longer text. Numerals and punctuation follow the same organic stroke logic, with small quirks and varying character widths that reinforce the hand-drawn impression.
Well-suited to short-to-medium display text where warmth and personality are desired, such as branding elements, product packaging, café menus, posters, and social media graphics. It also works nicely for pull quotes and headings when paired with a simple sans or serif for body copy.
The tone is relaxed and personable, reading as friendly and conversational. Its flowing motion and soft curves give it a light, upbeat character that feels inviting rather than formal or ceremonial.
The design appears intended to capture the look of neat, modern brush handwriting—fluid and expressive, but controlled enough to remain legible in typical headline and promotional settings.
Connections are selective—many lowercase letters link smoothly, while others break into clean, pen-lift transitions—helping maintain clarity at display sizes. Swashes are restrained, and the overall contrast stays moderate, so the font reads bold enough for emphasis without looking heavy.