Sans Normal Nimol 14 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, logos, packaging, confident, friendly, modern, punchy, playful, high impact, brand voice, approachability, clarity, geometric, rounded, chunky, compact apertures, soft corners.
A heavy, geometric sans with broad proportions and rounded curves that stay smooth and consistent across the alphabet. Strokes are thick and even, with minimal modulation and a sturdy, compact internal whitespace in letters like a, e, and s. Terminals are generally blunt, while joins and bowls lean softly rounded, producing a dense, blocky texture in text. Figures match the letterweight with simple, stable forms and generous width, keeping the overall rhythm bold and highly legible at large sizes.
Best suited for display contexts such as headlines, posters, branding systems, and packaging where bold presence and quick recognition matter. It can also work for short UI labels or signage when space allows, though the dense counters suggest avoiding long passages at small sizes.
The overall tone is assertive and attention-grabbing, but softened by rounded geometry that reads approachable rather than aggressive. It feels contemporary and brand-forward, with a friendly, slightly playful presence that suits upbeat messaging.
The design appears intended to deliver maximum impact with a clean, geometric voice—combining strong, wide letterforms with rounded construction for an approachable, contemporary feel in brand and display typography.
Counters tend to be on the smaller side relative to the heavy strokes, creating strong color on the page and emphasizing impact over delicacy. Curved letters (C, G, S) show a smooth, circular construction, while diagonals (V, W, X, Y) remain clean and sturdy, maintaining a consistent visual weight.