Sans Normal Jagip 10 is a bold, very wide, low contrast, upright, normal x-height font visually similar to 'Gremlin' by Hazztype, 'Otoiwo Grotesk' by Pepper Type, and 'Makro' by Tokotype (names referenced only for comparison).
Keywords: branding, headlines, posters, packaging, ui display, modern, confident, clean, friendly, techy, clarity, impact, modernity, approachability, geometric, rounded, open apertures, large counters, smooth curves.
A broad, geometric sans with smooth, round construction and a steady, even stroke. Letters are wide-set with generous counters and open apertures, producing a clear, airy texture even at heavy color. Curves are clean and continuous, while joins and terminals tend toward squared-off cuts rather than calligraphic tapering, keeping the rhythm consistent. The overall proportions favor horizontal expansion and stable, upright forms, with straightforward punctuation and numerals that echo the same rounded geometry.
Best suited to branding and display work where width and strong presence are assets—logotypes, headlines, posters, and packaging. It can also work for UI and product marketing text at larger sizes, where its open forms and steady rhythm stay readable while projecting a modern voice.
The tone is contemporary and self-assured, combining a friendly softness from the rounded forms with an assertive, high-impact presence. Its wide stance reads calm and controlled, giving text a polished, tech-forward feel without becoming sterile.
The design appears intended to deliver a contemporary geometric sans that remains approachable at bold sizes, pairing wide proportions with clean, rounded forms for high visibility and a distinctive, modern texture.
In running text the spacing and large internal shapes help maintain legibility, while the wide proportions create a distinctive, billboard-like silhouette. The design feels optimized for clarity and brand recognition, with a consistent geometric logic across uppercase, lowercase, and figures.