Sans Normal Vekuv 6 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Jiho' and 'Jiho Soft' by cretype (names referenced only for comparison).
Keywords: ui labels, branding, packaging, posters, social graphics, friendly, casual, modern, playful, approachable, approachability, soft modernity, conversational tone, readable slant, rounded, soft, airy, clean, smooth.
This is a rounded, slanted sans with smooth, continuous curves and softened terminals. Strokes stay largely monolinear with gentle modulation, and letterforms lean consistently to the right, giving the design a fluid, handwriting-adjacent rhythm while remaining clearly constructed. Counters are open and generously rounded, with a relaxed baseline feel created by subtly asymmetric joins and curved stroke endings. Overall spacing reads even and comfortable, and the figures match the same soft, rounded construction for a cohesive texture in running text.
It works well for short-to-medium text where a warm, contemporary voice is desired—such as UI labels, product packaging, lifestyle branding, and promotional graphics. The rounded construction and steady slant also make it suitable for headlines, captions, and pull quotes where a softer, more personable tone is needed.
The font conveys an informal, friendly tone—more conversational than corporate. Its rounded shapes and steady slant make it feel lively and easygoing, with a modern, approachable character that avoids sharpness or severity.
The design appears intended to deliver a clean sans foundation with a more relaxed, human cadence through consistent slanting forms and rounded terminals. It aims for easy readability while projecting a casual, friendly personality suitable for modern digital and print contexts.
In the sample text, the italic angle and rounded terminals create a smooth horizontal flow that stays legible at text sizes. Uppercase and lowercase share a consistent geometry, and the numerals follow the same rounded, soft-cornered logic, helping mixed-content settings feel unified.