Sans Normal Ribup 14 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe, 'Aspira' by Durotype, 'Avenir Next Paneuropean' by Linotype, 'Interval Next' by Mostardesign, and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: branding, headlines, posters, packaging, ui labels, friendly, modern, confident, approachable, clean, friendly impact, modern clarity, soft geometry, graphic presence, rounded terminals, soft corners, geometric feel, compact counters, even color.
A heavy, rounded sans with softened corners and broadly geometric construction. Strokes are uniform with minimal modulation, producing an even, solid texture across lines of text. Curves are smooth and generous, while joins and terminals tend to be blunted rather than sharp, giving the letterforms a sturdy, slightly condensed presence. Counters are compact but clear, and spacing appears balanced for dense setting without looking cramped.
Well suited for branding and headline work where a bold, approachable voice is needed, as well as posters and packaging that benefit from a strong silhouette. Its clean, rounded shapes also fit UI labels and short blocks of text where clarity and a friendly tone are priorities.
The overall tone is friendly and contemporary, pairing strong emphasis with a welcoming softness. It reads as confident and practical rather than formal, with a mild playfulness coming from the rounded shaping and smooth rhythm.
The design appears intended to deliver high-impact readability with a soft, modern personality. By combining uniform stroke weight with rounded detailing, it aims to feel sturdy and contemporary while avoiding a harsh or overly technical edge.
The numerals match the letterforms in weight and roundness, maintaining consistent color in mixed text. At display sizes the shapes feel punchy and graphic; in longer settings the even stroke and softened corners help keep the texture steady and calm.