Sans Normal Arbiy 7 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Equip' by Hoftype and 'Foundry Context' by The Foundry (names referenced only for comparison).
Keywords: ui text, web content, product design, signage, editorial, modern, friendly, neutral, straightforward, calm, clarity, versatility, readability, utility, neutrality, clean, rounded, geometric, open apertures.
A clean sans with smooth, rounded curves and largely uniform stroke thickness, producing an even, stable texture in text. Proportions are balanced and contemporary, with open apertures and straightforward terminals that keep forms crisp at a range of sizes. The overall rhythm is tidy and consistent, leaning more toward geometric cleanliness than expressive or calligraphic influence.
Well-suited for UI copy, product interfaces, dashboards, and general digital typography where a steady, readable tone is important. It also works effectively for branding systems that need a neutral base, as well as editorial subheads, captions, signage, and instructional materials.
This typeface feels clear, modern, and pragmatic, with a friendly neutrality that avoids overt personality. Its rounded joins and even color give it a calm, approachable tone suited to everyday communication.
The design appears intended as a general-purpose sans optimized for clear reading and dependable, unobtrusive presentation. It emphasizes consistent stroke weight, open counters, and simple construction to maintain legibility without calling attention to itself.
The numerals and capitals follow the same restrained, rounded construction as the lowercase, helping maintain an even typographic color across mixed-case settings. In the sample text, spacing reads comfortably and the overall paragraph texture stays smooth and consistent.