Sans Normal Bogog 1 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Elisar DT' by DTP Types (names referenced only for comparison).
Keywords: ui text, branding, signage, headlines, editorial, clean, modern, neutral, practical, friendly, versatility, legibility, modernity, neutrality, geometric, rounded, open apertures, large counters, even rhythm.
A clean, geometric sans with rounded bowls, broad circular counters, and consistently smooth curves. Strokes are even and sturdy, with minimal modulation and simple, straight terminals. Uppercase forms feel wide and stable, while lowercase keeps a straightforward construction with a single-storey “a” and “g”, a compact ear on “g”, and a short, efficient “t” crossbar. Numerals are clear and contemporary, with round forms on 0/6/8/9 and a simple, upright 1; overall spacing and rhythm read even and highly legible in text.
Well-suited for interface typography, product copy, and informational design where clarity and an even rhythm matter. Its clean geometry also works for straightforward branding systems, wayfinding, and punchy headings without feeling overly stylized.
The tone is modern and neutral, leaning friendly rather than severe thanks to the rounded geometry and open interior spaces. It feels utilitarian and dependable, with a calm presence suitable for everyday communication.
The design appears intended as a versatile, general-purpose sans that prioritizes legibility and a contemporary, geometric feel. It balances rational construction with slightly softened shapes to remain approachable across both display and text use.
The design emphasizes clarity through large counters and open apertures (notably in letters like C, S, e, and c), helping it hold up in dense settings. Diagonals (V, W, X, Y, and k) are crisp and straightforward, reinforcing a contemporary, no-nonsense character.