Sans Normal Semom 1 is a regular weight, normal width, monoline, upright, normal x-height font visually similar to 'Itaca' by Tipo Pèpel (names referenced only for comparison).
Keywords: ui text, product design, wayfinding, branding, packaging, clean, friendly, modern, approachable, neutral, clarity, approachability, everyday utility, modern neutrality, rounded, open apertures, soft terminals, geometric, high legibility.
This sans serif shows a rounded, monoline construction with smoothly curved bowls and softened terminals. Corners are gently radiused rather than sharp, giving the glyphs a calm, continuous stroke flow. Proportions are balanced and fairly geometric, with open counters and clear differentiation between similar forms (for example, the shapes of O/Q, and the straightforward, open lowercase forms). Numerals follow the same smooth, even-stroke logic, with simple, readable silhouettes.
This font suits user interfaces and product experiences where clarity and a gentle, contemporary feel are important. It performs well in short-to-medium text settings such as app UI, instructional copy, labels, and signage, and it can also support brand systems that want a neutral base with a touch of warmth.
The overall tone is modern and approachable, pairing a clean, functional structure with subtle softness. Its rounded detailing keeps it from feeling rigid or technical, while the restrained geometry maintains a neutral, contemporary voice.
The design appears intended as a general-purpose rounded sans: prioritizing consistent stroke weight, smooth geometry, and high legibility while adding friendliness through softened terminals and open forms.
Curves appear carefully normalized across the set, producing an even rhythm in text. The lowercase includes simple, familiar constructions (single-storey a and g), contributing to an informal, readable texture without becoming playful or decorative.