Slab Contrasted Elbi 7 is a very bold, very wide, medium contrast, upright, normal x-height font visually similar to 'Polyphonic' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, western, poster, retro, rugged, playful, high impact, vintage display, print resilience, distinctive texture, blocky, bracketed, chunky, compact, ink-trap.
A heavy, block-forward slab serif with broad proportions and assertive, rectangular forms. The serifs read as sturdy slabs with subtle bracketing, and many joins feature small triangular notches that act like ink-traps, creating a chiseled, cut-in look. Bowls and counters are generous and round-leaning within the overall squared construction, producing a clear rhythm at display sizes. Terminals are mostly flat and squared, with a consistent, stamped silhouette across caps, lowercase, and numerals.
Best suited to large-scale applications such as headlines, posters, storefront or event signage, labels, and packaging where its heavy slabs and notched detailing can be appreciated. It also works well for branding marks and short slogans that benefit from a strong, vintage display voice.
The font conveys a bold, old-time display energy with a frontier/woodtype flavor and a slightly industrial, stamped personality. Its carved notches and chunky slabs add a rugged, confident tone, while the rounded inner shapes keep it friendly and approachable.
The design appears intended to echo classic slab-serif display traditions—especially woodtype- and poster-influenced lettering—while adding distinctive notched joins for character and print-friendly resilience. The goal is high impact and immediate recognition rather than quiet, long-form readability.
In running text the dense weight and tight interior detailing emphasize word-shapes and create strong texture, making it most effective when given ample size and spacing. Numerals match the overall sturdiness and read as signage-oriented, with wide, grounded figures.