Sans Normal Afluv 15 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Conamore' by Grida, 'JAF Bernini Sans' by Just Another Foundry, 'Camphor' by Monotype, and 'Clear Sans Screen' and 'Clear Sans Text' by Positype (names referenced only for comparison).
Keywords: ui text, branding, advertising, editorial, packaging, modern, friendly, dynamic, clean, approachable, emphasis, clarity, versatility, contemporary tone, slanted, humanist, open apertures, rounded.
A slanted sans with a clean, low-contrast stroke and softly rounded curves. The letterforms show open apertures and generous interior counters, giving the design a clear, airy rhythm in text. Terminals are mostly smooth and straightforward rather than sharply cut, and the overall geometry leans toward round and elliptical construction. Proportions feel balanced with a moderate x-height and a slightly lively, forward-leaning stance.
Well-suited for user interfaces, product branding, and contemporary marketing where a clean but approachable italic voice is needed. It also works for editorial callouts, headings, and short-to-medium text where the slant can add emphasis and momentum without sacrificing readability.
The overall tone is modern and personable, combining clarity with a sense of motion from the consistent slant. It reads as friendly and contemporary rather than formal or technical, with a smooth, unobtrusive texture that stays calm in longer passages.
The design appears intended as a versatile italic companion for modern sans typography, prioritizing smooth texture, open shapes, and straightforward construction. It aims to deliver emphasis and forward motion while remaining neutral enough for everyday digital and print applications.
Uppercase forms appear simple and steady, while lowercase shapes maintain openness and legibility; the single-storey-style feel in several lowercase forms contributes to a more casual, human tone. Numerals match the same rounded, even-stroke logic and sit comfortably alongside text without calling extra attention to themselves.