Sans Superellipse Olbej 3 is a bold, narrow, low contrast, upright, normal x-height font visually similar to 'Korolev' by Device, 'Neusa Neu' by Inhouse Type, 'Hardley Brush' by Negara Studio, and 'Heading Now' and 'Sugo Pro' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, branding, industrial, utilitarian, condensed, robust, modern, space saving, impact, clarity, systematic, rounded corners, flat terminals, compact, sturdy, high impact.
A compact, heavy sans with a squared-off, superelliptical construction and consistently rounded corners. Strokes are thick and even, with minimal modulation and flat terminals that keep shapes crisp. Counters are relatively tight and apertures tend toward closed, giving the letters a dense, blocky rhythm. Curves resolve into softened rectangles (notably in C, O, S, and numerals), while verticals and horizontals stay straight and stable for a highly uniform texture in lines of text.
Best suited to short, prominent text such as headlines, posters, labels, and packaging where a dense, punchy presence is desirable. It can also work well for signage or interface elements that benefit from compact widths and sturdy letterforms, especially at larger sizes where the rounded-rect geometry is most apparent.
The overall tone is tough and workmanlike, with a contemporary, engineered feel. Its compressed, high-density forms read as assertive and practical rather than delicate or expressive, suggesting signage and equipment labeling more than editorial refinement.
The design appears intended to maximize impact in limited horizontal space while maintaining a cohesive, softened-rectilinear motif across letters and numerals. Its uniform stroke weight and simplified shaping prioritize solidity and consistency for attention-grabbing display typography.
Uppercase forms are especially monolithic, with simplified joins and reduced interior space that increase visual weight. The lowercase shows single-storey a and g and a compact, vertical emphasis, reinforcing an efficient, no-nonsense personality. Numerals follow the same rounded-rectangle logic, maintaining consistent color and legibility at display sizes.