Sans Normal Wuday 10 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe, 'Hanley Pro' by District 62 Studio, 'Whitney' by Hoefler & Co., 'EquipCondensed' by Hoftype, and 'Avenir Next Paneuropean' by Linotype (names referenced only for comparison).
Keywords: posters, headlines, packaging, stickers, children’s media, handmade, bold, playful, rough, casual, handmade effect, friendly display, informal branding, textured impact, wobbly, blunt, inked, organic, chunky.
A heavy, rounded sans with irregular, hand-drawn contours and subtly uneven stroke edges that read like marker or ink on paper. Terminals are blunt and softly squared, with slightly wobbly curves and inconsistent joins that create a lively, imperfect rhythm. Counters are generally open and rounded, while overall spacing and sidebearings vary by glyph, reinforcing an organic, non-mechanical texture in both capitals and lowercase.
Well-suited for display applications such as posters, bold headlines, product packaging, labels, stickers, and social graphics where a handmade look adds personality. It can also work for children’s or craft-oriented branding and event materials, especially when paired with a calmer companion for body copy.
The font conveys an approachable, crafty tone—confident and attention-grabbing, but intentionally unpolished. Its uneven edges and chunky forms suggest spontaneity and humor, giving text a friendly, handmade character rather than a corporate or technical feel.
The design appears intended to mimic a quick, hand-rendered sans—preserving the irregularities of brush/marker lettering while keeping the letterforms simple and highly legible. The goal seems to be a bold, characterful voice that feels informal and human rather than precise.
In text, the dense color and irregular outlines create strong impact, but the roughness can build visual noise at smaller sizes. It performs best when given generous line spacing and when used in short bursts where texture is a feature, not a distraction.