Sans Normal Hogoj 3 is a regular weight, wide, monoline, upright, normal x-height font.
Keywords: ui design, app branding, product design, signage, packaging, friendly, modern, clean, approachable, techy, friendly modernity, clarity, digital readability, brand neutrality, rounded, geometric, open apertures, soft terminals, generous spacing.
A rounded geometric sans with smooth, monoline strokes and softly eased corners throughout. Curves are built from clean circular/elliptical forms, while straight strokes keep a consistent thickness and a calm, even rhythm. Counters are roomy and apertures stay open, supporting clarity; the lowercase shows single-storey forms and simple construction that reads distinctly at text sizes. Overall proportions feel broad and airy, with wide capitals, uncomplicated diagonals, and comfortable internal space that keeps lines from feeling tight.
Well-suited for UI and UX work, dashboards, and product interfaces where rounded geometry and open forms aid legibility. The wide, clean construction also works well for contemporary branding, packaging, and wayfinding—especially in headings, labels, and short paragraphs where a friendly, modern tone is desired.
The tone is contemporary and approachable, with a gentle, friendly warmth coming from the rounded corners and circular bowls. It feels tech-adjacent and optimistic rather than clinical, balancing precision with softness for a quietly playful, user-friendly voice.
The design appears intended to deliver a modern geometric sans that stays highly legible while projecting a soft, approachable personality. Its consistent stroke weight and rounded construction suggest a focus on clarity and cohesion across digital and print contexts, with a subtle contemporary character rather than overt stylization.
Numerals follow the same rounded, monoline logic, with smooth curves and minimal contrast; the “1” is a simple vertical and the “0” is an even oval. Punctuation and shapes in the sample text maintain the same softened geometry, producing a consistent texture across mixed-case reading.