Sans Superellipse Esgeb 7 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'FF Zwo' and 'FF Zwo Correspondence' by FontFont, 'FS Millbank' by Fontsmith, 'Roihu' by Melvastype, and 'PF Centro Sans Pro' by Parachute (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, friendly, sporty, modern, casual, energetic, approachability, momentum, impact, clarity, modernity, rounded, soft, chunky, compact, bouncy.
A heavy, right-leaning sans with rounded, superellipse-like construction and softened corners throughout. Strokes are largely monolinear with smooth joins and broad curves, producing dense, compact counters and sturdy silhouettes. The italic angle is pronounced, with a forward-driving rhythm and slightly squarish round forms (notably in O/0 and bowls) that keep the texture tight. Terminals are blunt and rounded rather than sharp, and the overall spacing reads even and controlled at display sizes.
Best suited for short-to-medium display settings such as headlines, brand marks, packaging callouts, posters, and wayfinding where a bold, friendly italic voice is desired. It can work in larger text blocks when the goal is an energetic, sporty texture, though the dense counters suggest avoiding very small sizes.
The overall tone is upbeat and approachable, combining athletic forward motion with a friendly softness. Its rounded geometry and thick strokes give it a confident, contemporary voice that feels informal and energetic rather than corporate or restrained.
The design appears intended to deliver a modern, rounded display sans that communicates speed and friendliness at once. Its superellipse geometry and consistent stroke weight prioritize strong silhouettes, quick recognition, and a cohesive, contemporary texture in branding-forward applications.
Uppercase forms are wide and stable, while lowercase shapes stay compact with short extenders, reinforcing a solid block of text. Numerals are bold and highly legible with simplified, rounded shapes; curves maintain a consistent squircle-like character across letters and figures.