Sans Normal Sekin 4 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: branding, packaging, ui text, headlines, posters, friendly, playful, approachable, casual, cheerful, approachability, readability, modern warmth, casual clarity, rounded, soft corners, open counters, low contrast, humanist.
A rounded, low-contrast sans with softly squared terminals and smooth curves that keep a consistent, even rhythm. Letterforms are built from simple geometric arcs with subtle humanist inflection, giving bowls and shoulders a gently organic feel rather than strict symmetry. Counters are open and generous, and joins are clean, producing clear silhouettes in both uppercase and lowercase. The numerals follow the same rounded construction, with simple, readable forms and restrained detailing.
Well suited for branding systems that want a personable voice, as well as packaging, signage, and headline settings where roundness reads as friendly and modern. It can also work in UI labels and short paragraphs when a softer, less corporate tone is desired, benefiting from its open counters and straightforward letter shapes.
The overall tone is warm and informal, with a friendly, slightly quirky character that feels welcoming rather than technical. Its rounded endings and open shapes create a soft voice suited to upbeat, contemporary communication.
The design appears intended to deliver a modern rounded sans that balances clarity with warmth—prioritizing easy recognition and a relaxed, approachable texture for everyday communication.
Distinctive details include a single-storey “a,” a compact, looped “g,” and a “t” with a broad, rounded crossbar, all reinforcing the casual, approachable personality. The uppercase set stays calm and steady while the lowercase introduces more character through curved strokes and rounded hooks.