Sans Normal Kiduf 5 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Akzidenz-Grotesk Next' by Berthold, 'Neue Helvetica' and 'Neue Helvetica Paneuropean' by Linotype, 'Pragmatica' by ParaType, and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, signage, sporty, dynamic, confident, modern, techy, impact, speed, clarity, modernity, display, slanted, sturdy, geometric, clean, compact.
This typeface presents a sturdy, obliqued sans with rounded, geometric construction and a consistent, even stroke. Curves are smooth and generous (notably in O/C/G and the numerals), while joins and terminals are clean and largely straight-cut, producing a crisp silhouette. Proportions run on the extended side, with broad rounds and open counters that keep letters clear at display sizes. The lowercase is compact and workmanlike, with a single-storey a and g, a simple r, and a short, sturdy t; figures are similarly solid, with a round 0 and an 8 built from balanced bowls.
Best suited to headlines, posters, and brand marks where a bold, kinetic voice is needed. It also works well for sports and tech branding, packaging callouts, and short-to-medium signage where quick recognition and a strong typographic presence are priorities.
The overall tone is energetic and forward-leaning, communicating motion and confidence. Its broad shapes and firm weight feel contemporary and functional, with a slightly sporty, performance-minded attitude rather than a formal or literary one.
The design appears intended to deliver a modern, high-impact sans with a sense of movement, combining geometric clarity with a forceful, contemporary stance for display-forward typography.
Capitals read particularly strong due to their wide, geometric forms and the pronounced slant, while diagonals (K, V, W, X, Y) reinforce the sense of speed. The punctuation shown in the sample text (periods, apostrophes, ampersand, question mark, colon) appears bold and well-matched to the letterforms, maintaining an even visual color across lines.