Sans Superellipse Hiriz 7 is a very bold, very narrow, low contrast, upright, normal x-height font visually similar to 'Miura' by DSType, 'Fairweather' by Dharma Type, 'CF Blast Gothic' by Fonts.GR, and 'Larrikin' by HeadFirst (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, condensed, industrial, poster-like, sturdy, assertive, space saving, high impact, modern utility, signage clarity, compact branding, blocky, compact, rounded corners, vertical stress, tight apertures.
A compact, heavy sans with tall proportions and tightly controlled counters. Strokes are largely uniform and the geometry favors rounded-rectangle curves, giving bowls and rounds a squarish, superelliptical feel rather than true circles. Terminals are clean and blunt, with minimal modulation and a strong vertical emphasis; apertures stay relatively tight, and interior spaces are compact. The lowercase maintains a straightforward, workmanlike structure with single-storey forms where expected and a clear, simple dot on i/j.
Best suited to short, high-impact settings such as headlines, posters, logos, packaging fronts, and bold signage where a condensed footprint helps fit more characters per line. It can work for brief subheads or callouts at medium sizes, but extended reading will benefit from generous tracking and comfortable line spacing.
The overall tone is forceful and utilitarian, balancing a friendly roundness with a no-nonsense, compressed presence. It reads as contemporary and industrial, with a poster-driven urgency that feels energetic without becoming playful or decorative.
The design appears intended to deliver maximum visual weight in a tight width while keeping forms clean and contemporary. The superelliptical rounding softens the blocky mass just enough to feel modern, aiming for strong presence and efficient space usage in display typography.
In text, the dense rhythm and narrow letterspacing create strong horizontal blocks of color, so spacing and line length will noticeably affect comfort. The numerals match the same compact, upright construction, and the family’s rounded-rectangle rounds keep the texture consistent across caps, lowercase, and figures.