Sans Superellipse Susu 12 is a bold, normal width, high contrast, italic, normal x-height font.
Keywords: sports branding, headlines, posters, automotive, gaming ui, sporty, dynamic, technical, futuristic, assertive, impact, speed, modernity, precision, branding, oblique, squared-round, condensed feel, angular terminals, flat joins.
A slanted, heavy sans with a squared-round (superellipse) construction: counters and curves read like rounded rectangles rather than circles. Strokes are thick with crisp, clean edges, and corners are consistently softened, giving the outlines a machined, streamlined feel. Open forms like C and G are tight and compact, while bowls and counters stay relatively narrow, producing a brisk rhythm and a slightly compressed, forward-leaning silhouette. Numerals follow the same blocky, rounded-rect geometry and maintain strong consistency with the caps and lowercase.
Well-suited to display roles where impact and motion are desirable—sports identities, event posters, product marks, automotive or racing-themed graphics, and energetic UI headings. It can also work for short callouts, labels, and packaging where a sleek, technical presence is needed.
The overall tone is fast and performance-oriented, combining a contemporary, engineered look with the urgency of an oblique stance. It feels confident and punchy, suggesting speed, motion, and modern equipment aesthetics rather than softness or nostalgia.
The design appears intended to deliver a modern, high-impact voice with a streamlined, industrial geometry. By pairing heavy strokes with superelliptical shaping and an oblique posture, it aims to communicate speed and precision while staying clean and sans-driven.
Diagonal strokes and joins emphasize forward motion, and the consistent rounding of corners keeps the design cohesive even at heavier weight. The set reads best when given enough tracking and size to preserve interior clarity, as the compact apertures and tight counters can visually close in dense settings.