Sans Normal Utnud 5 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'ITC Franklin' by ITC, 'Glimp' and 'Glimp Rounded' by OneSevenPointFive, 'News Gothic' by URW Type Foundry, 'Ryman Gothic' by W Type Foundry, and 'Heading Now' by Zetafonts (names referenced only for comparison).
Keywords: branding, headlines, sportswear, packaging, advertising, modern, dynamic, clean, sporty, confident, emphasis, modernity, clarity, motion, simplicity, oblique, geometric, monoline, open counters, rounded joins.
This font is a slanted, monoline sans with smooth, rounded curves and clean, unadorned terminals. Letterforms lean consistently to the right with a steady rhythm and even stroke color, relying on simple geometric construction—circular bowls, open apertures, and straightforward diagonals. Uppercase shapes are compact and sturdy, while lowercase forms maintain a clear, upright structure despite the slant; counters stay open and legible in text. Figures follow the same oblique, streamlined logic, with simple, readable shapes and minimal modulation.
It suits brand marks, headers, and short-to-medium text where a clean, forward-moving voice is needed—such as advertising, packaging, and tech or lifestyle branding. The consistent stroke and open counters also make it workable for UI accents, navigational labels, and product typography when an oblique emphasis is desired.
The overall tone feels contemporary and energetic, with the oblique angle adding motion and urgency. Its restrained, no-nonsense detailing keeps it professional, while the rounded geometry gives it a friendly, approachable edge.
The design appears intended to deliver a modern sans voice with built-in emphasis: a purposeful slant paired with geometric simplicity for clear, contemporary communication. It prioritizes smooth curves, even color, and straightforward letter construction to stay readable while projecting speed and confidence.
The slant is pronounced enough to read as intentionally italic rather than merely angled, and the design keeps spacing and proportions calm so the texture stays even in paragraphs. Curved letters (like C, O, S) appear smoothly drawn and consistent, while diagonal-heavy forms (like K, V, W, X) emphasize a brisk, forward-leaning cadence.