Slab Contrasted Urmi 3 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'Clarendon BT' by Bitstream, 'Lagom' by Fenotype, 'Pulpo' by Floodfonts, 'Clarendon SB' and 'Clarendon SH' by Scangraphic Digital Type Collection, and 'Clarendon' by Tilde (names referenced only for comparison).
Keywords: headlines, posters, book covers, mastheads, branding, editorial, heritage, authoritative, collegiate, robust, impact, tradition, authority, readability, print feel, bracketed, sturdy, blocky, traditional, high-ink.
A robust serif with slab-like, bracketed serifs and a strong, even rhythm. Strokes are heavy with visible contrast, especially where thick verticals meet thinner joins and curves, giving the letterforms a carved, print-forward feel. Counters are fairly open for the weight, terminals are firm and squared, and the overall proportions read slightly expanded, helping the design stay legible at display sizes. Uppercase forms feel solid and monumental, while the lowercase maintains clear, workmanlike shapes with straightforward bowls and shoulders.
Best suited to headlines, mastheads, and poster-style typography where a dense, authoritative texture is desirable. It also fits book covers and branding that want a traditional, institutional voice, and can work for short editorial decks or pull quotes when set with comfortable spacing.
The font conveys a classic, institutional tone—confident and grounded, with a distinctly editorial and heritage flavor. Its heavy slabs and steady cadence suggest reliability and tradition rather than delicacy or playfulness.
The design appears intended to deliver a bold, classic serif voice with slab-leaning serifs and a confident page color—prioritizing impact, stability, and familiar print-era character in display and branding contexts.
The numerals match the type’s weight and presence, with compact, high-contrast curves and sturdy horizontals that keep them from feeling spindly. In paragraph-like sample settings, the strong serifs and dense strokes create a dark color on the page, favoring emphatic headlines and short blocks of text over long, airy reading settings.