Sans Normal Pemol 3 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'CF Asty' by Fonts.GR, 'Mundial' by TipoType, and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, confident, chunky, retro, impact, approachability, display clarity, retro flavor, rounded, soft corners, geometric, compact apertures, heavy terminals.
A heavy, rounded sans with smooth, swollen strokes and softened corners throughout. Counters are relatively tight and apertures tend toward closed, giving letters a compact, solid silhouette. Curves are strongly circular, with broad bowls and sturdy joins that keep the texture even in dense settings. Uppercase forms feel stable and blocky, while the lowercase maintains clear, simple constructions with single-storey shapes and minimal modulation.
Best suited to headlines, logos, and short-form copy where strong presence and friendliness are priorities. It works well for packaging, event posters, and retail or wayfinding signage that benefits from rounded, high-impact letterforms. For extended reading, it will typically perform better at larger sizes with generous spacing.
The overall tone is warm and approachable, with a bold, buoyant presence that reads as playful rather than severe. Its chunky geometry and rounded finishing suggest a retro-leaning, friendly voice suited to upbeat messaging. The weight and compact counters add a confident, attention-grabbing feel.
Designed to deliver maximum impact with a soft, approachable personality—combining geometric roundness with dense, sturdy shapes for prominent display typography. The aim appears to be a versatile, attention-forward sans that stays friendly and contemporary while hinting at retro display traditions.
In text, the dense color and small openings can make long passages feel heavy, but the consistent rhythm helps keep headings and short lines cohesive. Numerals match the letters in mass and roundness, contributing to a unified, poster-like impact.