Sans Normal Pamis 2 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Flinders' by Eko Bimantara, 'Graviola' and 'Graviola Soft' by Harbor Type, 'Foro Sans' by Hoftype, 'Agent Sans' by Positype, 'Artico Soft' by cretype, and 'Eigerdals' by insigne (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, children’s media, playful, friendly, bouncy, retro, chunky, approachability, display impact, retro flavor, brand voice, rounded, soft, bulky, compact, cartoonish.
A heavy, rounded sans with soft terminals and broadly curved geometry. Strokes are consistently thick with smooth joins and minimal modulation, producing compact counters and sturdy silhouettes. Curves dominate the construction, with squarish details gently rounded off; diagonals and intersections stay blunt rather than sharp. The lowercase shows simple, single‑storey forms (notably a and g), while proportions feel slightly condensed in the apertures and counters, emphasizing a solid, “puffy” mass on the page.
Best suited to short to medium display text where its bold, rounded forms can carry personality—headlines, posters, logos, packaging, and punchy brand messaging. It can also work for children’s or entertainment-oriented materials, but the dense counters suggest avoiding very small sizes or long passages where clarity could soften.
The overall tone is warm and informal, with a cheerful, toy-like bounce that reads as approachable rather than technical. Its chunky shapes and rounded corners suggest a retro pop sensibility that can feel fun, cozy, and slightly comedic when set in headlines.
Likely designed to deliver a friendly, high-impact display voice using rounded, simplified shapes and dense, confident letterforms. The emphasis appears to be on approachability and visual punch rather than neutrality or extended reading comfort.
The design maintains strong consistency between uppercase, lowercase, and numerals, with rounded corners and dense interior spaces that increase the sense of weight. Numerals follow the same bulbous rhythm and simplified detailing, making them visually cohesive in display settings.