Sans Superellipse Idlas 5 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Gusto Black' by BA Graphics, 'Midnight Sans' by Colophon Foundry, 'Ciutadella Display' by Emtype Foundry, 'Palestina' by Tipo, and 'Heading Now' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, branding, logotypes, packaging, punchy, modern, sporty, industrial, confident, impact, recognition, modernity, strength, approachability, blocky, rounded, compact, sturdy, geometric.
A heavy, geometric sans with rounded-rectangle (superellipse) construction and tightly controlled curves. Strokes are uniform and dense, with squared terminals softened by generous corner rounding, giving counters a squarish, inset feel. Proportions are compact with broad shoulders and minimal taper, producing a strong, poster-like silhouette; joins stay crisp and angular where diagonals meet. Numerals and capitals read as solid blocks with consistent internal spacing, while the lowercase keeps simple, sturdy forms and short, firm extenders.
Best suited to display roles where impact matters: headlines, posters, brand marks, and packaging. It also fits sports, tech, and industrial-themed graphics where a compact, powerful voice is desirable; for smaller text, more generous size and tracking will help maintain legibility.
The overall tone is loud and assertive, with a contemporary, workmanlike energy. The rounded corners keep it approachable, but the mass and compact rhythm make it feel tough, utilitarian, and performance-oriented.
The design appears intended to deliver maximum visual punch through compact geometry and rounded-rectangular forms, balancing toughness with a friendly, contemporary smoothness. It aims for immediate recognition and strong presence in branding and high-contrast layouts.
At large sizes the superelliptical rounds and tight counters create a distinctive, logo-friendly texture. In denser text settings the tight apertures and heavy color can make whitespace close up, so spacing and size choices will strongly affect clarity.