Sans Normal Apluv 2 is a regular weight, wide, monoline, upright, normal x-height font.
Keywords: ui text, branding, headlines, signage, editorial, clean, modern, friendly, neutral, tech, clarity, versatility, modernity, accessibility, systematic, rounded, geometric, open, crisp, minimal.
This sans serif shows a geometric, rounded construction with smooth curves and straight terminals, keeping stroke color even across the alphabet. Counters are generous and open, with broadly circular forms in letters like O/C and a single-storey “a,” giving the design a straightforward, contemporary rhythm. Proportions feel roomy with wide-set shapes and clear interior space, while diagonals (V/W/X/Y) stay sharp and controlled. Numerals are simple and highly legible, matching the letterforms’ clean, uncluttered logic.
It’s well suited for UI labels, navigation, and product copy where clarity at a range of sizes matters. The wide, open shapes also work nicely for branding, display headlines, and signage systems that benefit from a friendly, contemporary geometric look. In editorial layouts, it can provide a clean, modern sans voice for short reads and supporting text.
The overall tone is modern and approachable: clean enough for interface and product contexts, but softened by rounded geometry that keeps it from feeling cold. It reads as neutral and dependable, with a subtle tech and wayfinding sensibility.
The design appears intended as a versatile geometric sans that prioritizes legibility and consistency, balancing crisp construction with rounded, approachable forms. Its restrained detailing suggests a focus on dependable everyday typography for digital and print applications.
Letterforms emphasize clarity over personality, with consistent curvature and minimal modulation that helps maintain an even texture in paragraphs. The punctuation and basic forms shown integrate smoothly with the alphabet, supporting a cohesive typographic voice.