Sans Normal Almen 14 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Kurdis' by That That Creative (names referenced only for comparison).
Keywords: ui text, branding, signage, headlines, editorial, clean, modern, neutral, friendly, versatility, clarity, contemporary tone, approachability, geometric, rounded, open apertures, even stroke, high legibility.
A clean sans with a geometric backbone and softly rounded curves. Strokes are monolinear with smooth joins and consistent terminals, producing an even, steady rhythm across text. Proportions feel generous and airy, with wide letterforms, round counters, and open apertures that keep internal spaces clear at smaller sizes. The lowercase is straightforward and contemporary, pairing simple bowls with unobtrusive details for a balanced, highly legible texture.
Well suited to interface typography, product and corporate branding, and wayfinding where clarity and a contemporary look are priorities. Its generous proportions and open counters also make it effective for headlines and subheads, while the even color supports comfortable use in short paragraphs and general editorial copy.
The overall tone is modern and approachable, aiming for clarity over personality. Its rounded geometry and calm spacing create a friendly, matter-of-fact voice that fits comfortably into everyday UI and editorial settings without drawing undue attention.
The design appears intended as a versatile, modern workhorse sans: geometric enough to feel contemporary, but softened to remain readable and approachable in real-world layouts. It prioritizes consistent color, clear counters, and unobtrusive shapes to perform reliably across a range of sizes and applications.
Circular forms (like O/C/G and 0/8/9) appear carefully controlled, giving the face a cohesive, engineered feel. The spacing in the sample text reads smooth and consistent, suggesting it is designed to hold up well in continuous reading as well as in short, prominent labels.