Sans Normal Okrim 1 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Copperplate New' by Caron twice, 'Commuters Sans' by Dharma Type, 'Monni' by Matt Chansky, 'Hint' by ParaType, 'Loew Next' by The Northern Block, and 'Helios Antique' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, friendly, confident, modern, approachable, solid, impact, legibility, modernity, approachability, brand voice, rounded, geometric, open counters, large apertures, soft corners.
A heavy, rounded sans with broad proportions and smooth, low-contrast strokes. Curves are built from clean circular/elliptical forms, while joins and terminals stay blunt and straightforward, producing a sturdy, even color on the line. Counters are generous and apertures are fairly open, helping the dense weight remain readable. The overall rhythm is stable and consistent, with simple geometry across letters and numerals and minimal modulation in stroke thickness.
It performs best in display and short-to-medium text settings such as headlines, brand marks, posters, packaging, and clear, high-impact signage. The combination of broad forms and open counters also makes it suitable for UI labels and marketing copy where a friendly but assertive voice is needed.
The tone is contemporary and friendly, with a confident, no-nonsense presence. Its rounded geometry softens the weight, giving it an approachable, upbeat feel suited to modern branding and interface contexts.
The design appears intended to deliver strong visual impact with modern, rounded construction and dependable legibility. It prioritizes an even texture and simple, geometric forms to create a versatile sans that feels both sturdy and approachable.
The font favors clarity over flourish: shapes are cleanly constructed with uniform spacing and a pragmatic, utilitarian finish. Numerals match the letters in weight and roundness, supporting cohesive typographic hierarchy in mixed text and display settings.