Sans Normal Akbeg 17 is a bold, wide, monoline, upright, normal x-height font visually similar to 'BR Segma' by Brink, 'Cabira' by Hurufatfont, 'Mazzard' by Pepper Type, 'Gilmer' by Piotr Łapa, 'Carmen Sans' by StudioJASO, 'Pepi/Rudi' by Suitcase Type Foundry, and 'Mundial' by TipoType (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, packaging, modern, confident, clean, friendly, straightforward, impact, clarity, modernity, simplicity, geometric, rounded, open apertures, high contrast-free, big counters.
A heavy, geometric sans with clean, monoline construction and generous interior counters. Round letters are close to circular, while straight-sided forms keep crisp, square terminals and minimal modulation. The lowercase is compact and sturdy with simple, single-storey structures where expected (notably a and g), and the overall spacing feels even and contemporary. Figures are robust and highly legible, with wide bowls and stable, upright stance.
Well suited to headlines, identity work, and bold UI moments where clarity and impact are needed. The sturdy forms and open shapes also make it a strong choice for signage and packaging, especially when set in short phrases or large text.
The tone is modern and direct, with a friendly edge coming from the rounded geometry and open shapes. Its weight and width give it a confident, attention-getting presence without feeling decorative or stylized.
The design appears intended to deliver a contemporary, geometric look that stays highly legible while projecting strength and simplicity. It prioritizes clear silhouettes, consistent stroke logic, and a balanced, friendly rhythm for modern display typography.
Curves transition smoothly into stems, producing a consistent rhythm across text. The punctuation and basic shapes shown read clearly at display sizes, and the overall color on the page is dense but controlled thanks to the large counters and open apertures.