Sans Superellipse Utkek 9 is a bold, very wide, low contrast, upright, normal x-height font visually similar to 'Arian', 'Eurostile Next', and 'Eurostile Next Paneuropean' by Linotype; 'Novin' and 'Parsi' by Naghi Naghachian; and 'Eurostile Round' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, branding, logos, posters, packaging, techy, futuristic, industrial, sporty, geometric, systemic design, modern signage, technical tone, brand distinctiveness, high impact, squarish, rounded corners, boxy, modular, streamlined.
A geometric sans built from squarish, superellipse-like bowls and rounded-rectangle counters. Strokes are heavy and even, with softened outer corners and consistently squared terminals that create a modular, engineered texture. Curves resolve into flattened arcs rather than true circles, and apertures/counters tend to read as compact rounded rectangles. The overall spacing and proportions emphasize width and stability, producing a strong, blocky silhouette in both all-caps and mixed-case settings.
Best suited to display sizes where its wide, geometric construction and rounded-square counters can read clearly and become a recognizable brand asset. It works well for headlines, identity systems, product packaging, and bold UI accents where a modern, technical feel is desired. In longer text, it will create a strong, dense typographic color, making it more appropriate for short passages, labels, and callouts than for extended reading.
The tone is contemporary and machine-made, with a sleek, equipment-label clarity that feels at home in technology and transportation contexts. Its rounded-square geometry adds a friendly smoothness to an otherwise assertive, industrial voice, balancing toughness with approachability.
The design appears intended to translate a rounded-rectangle, superellipse construction into a highly legible, contemporary sans with a strong footprint. By keeping stroke behavior consistent and corners uniformly softened, it aims for a cohesive, systemized look that evokes engineered products, interfaces, and modern signage.
Distinctive rounded-rectangular forms show up prominently in characters like O/0 and the bowls of D/P/R, while diagonals (e.g., V/W/X) stay crisp and structural. The lowercase remains simple and utilitarian, with single-storey shapes and sturdy joins that keep texture consistent in longer lines of text. Numerals follow the same squarish logic, reinforcing a cohesive, system-like appearance.