Sans Normal Koguj 3 is a bold, narrow, low contrast, italic, normal x-height font visually similar to 'European Sans Pro' by Bülent Yüksel, 'JHC Mirko' by Jehoo Creative, 'Air Superfamily' by Positype, 'Nuno' by Type.p, 'Nu Sans' by Typecalism Foundryline, 'Expressway' by Typodermic, and 'Pulse JP' by jpFonts (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, urgent, modern, energetic, confident, impact, speed, space saving, display, modernity, slanted, condensed, rounded, compact, high impact.
A condensed, right-slanted sans with compact proportions and heavy, even stroke weight. Curves are smoothly rounded and fairly geometric, with tight interior counters and a brisk overall rhythm. Terminals are clean and largely straight-cut, while bowls and shoulders keep a consistent, controlled roundness. Numerals and capitals read as sturdy and uniform, with a forward-leaning stance that emphasizes speed and emphasis rather than delicacy.
This font is well suited to headlines, posters, and bold branding where a sense of motion and impact is desired. It can work effectively for sports and fitness identities, product packaging, and promotional graphics that need compact, high-energy typography. In longer passages, it will generally perform best as a display face rather than for extended reading.
The overall tone feels fast, assertive, and contemporary, with a strong “in motion” impression from the consistent slant. Its compact width and dense color give it a punchy, attention-grabbing voice suited to energetic messaging. The rounded geometry keeps it approachable while still projecting confidence.
The design appears intended to deliver a streamlined, high-impact italic sans optimized for modern display use. Its condensed width and rounded geometric construction suggest a focus on efficient space usage while preserving strong, legible silhouettes at larger sizes.
The letterforms maintain a cohesive angle and spacing that supports short bursts of text and prominent headlines. The slant and compact counters increase visual density, making it most effective when given sufficient size and breathing room in layouts.