Sans Superellipse Ifru 1 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Dexa Pro', 'Dexa Round', and 'Habanera' by Artegra and 'Francker' and 'Francker Paneuropean' by Linotype (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, robust, industrial, sporty, confident, utilitarian, impact, durability, modernity, signage, brand voice, blocky, rounded corners, compact apertures, square curves, uniform weight.
A heavy, block-built sans with rounded-rectangle geometry throughout. Curves resolve into squared-off bowls and softened corners rather than true circles, creating a consistent superelliptic rhythm across letters and numerals. Stroke weight is uniform with minimal modulation, terminals are blunt, and counters tend to be compact, emphasizing solidity and dense texture in words. Proportions lean broad with stable verticals and sturdy diagonals, producing strong, even color at headline sizes.
Best suited to short-form display typography where mass and shape can carry the message—headlines, posters, logos, sports and team-style graphics, packaging callouts, and punchy UI labels. It can work for brief subheads, but extended body text may feel dense due to its compact counters and heavy texture.
The overall tone is tough and assertive, with a pragmatic, engineered feel. Its rounded-square forms add approachability to an otherwise muscular, no-nonsense presence, giving it a sporty, workmanlike character suited to bold messaging.
The font appears designed to deliver maximum presence with a cohesive rounded-rectangular construction, prioritizing bold legibility and a contemporary, industrial voice. Its consistent, softened corners suggest an intent to balance toughness with a friendly, modern finish.
The design favors enclosed shapes and reduced openings, which increases impact but can tighten interior clarity at smaller sizes. Numerals and capitals read especially strong and uniform, reinforcing a signage-like, display-forward impression.