Sans Normal Logey 2 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Fact' by ParaType, 'Marble' by URW Type Foundry, 'Artico' by cretype, and 'Rehn Condensed' by moretype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, social ads, sporty, bold, energetic, assertive, modern, impact, movement, headline emphasis, brand presence, modern utility, slanted, rounded, compact, punchy, high-impact.
A heavy, slanted sans with broad, rounded shapes and compact counters that keep the texture dense and dark. Curves are smooth and geometric-leaning, while joins and terminals are clean and mostly blunt, producing a sturdy, poster-like silhouette. The rhythm is tight and emphatic, with straightforward letter construction and minimal interior detailing, favoring strong masses over delicate apertures.
Best suited to display settings where impact is the priority: headlines, posters, sports-themed identities, punchy packaging, and digital ads. It can work for short subheads or callouts, but its dense color and compact counters make it less ideal for long-form reading at smaller sizes.
The overall tone feels energetic and competitive, with a forward-leaning stance that suggests motion and urgency. Its bold, compact forms read as confident and attention-seeking, lending a contemporary, athletic flavor to headlines and short bursts of text.
Designed to deliver maximum emphasis with a streamlined, modern sans structure and a consistent forward slant. The intention appears focused on creating a powerful, motion-oriented voice that stays clean and legible while projecting intensity.
The slant is consistent across caps, lowercase, and figures, helping lines feel unified and fast-moving. Numerals are similarly weighty and simple, matching the alphabet’s dense color and maintaining clarity at larger display sizes.