Sans Normal Komug 18 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Delargo DT' by DTP Types, 'Plasto' by Eko Bimantara, 'Whitney' by Hoefler & Co., 'Basic Sans Cnd' by Latinotype, 'Alergia Grotesk' by Machalski, and 'Interval Sans Pro' by Mostardesign (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sports, modern, energetic, confident, sporty, friendly, impact, motion, modernity, clarity, display, slanted, geometric, clean, compact, rounded.
A slanted, heavy sans with clean, low-contrast strokes and broadly geometric construction. Curves are smooth and round (notably in O/C/G/Q and the numerals), while joins and terminals stay crisp, giving a tidy, engineered feel. Proportions are straightforward and fairly compact, with sturdy verticals, open counters, and a consistent rhythm that reads clearly at display sizes. The italic angle is pronounced and uniform across caps, lowercase, and figures, creating a cohesive forward-leaning texture in text.
Best suited to headlines, posters, and short bursts of copy where the slanted, weighty forms can deliver impact. It also fits branding and packaging that benefit from a modern, energetic voice, and it can work well for sports or performance-oriented visuals where a sense of motion is desirable.
The overall tone feels modern and assertive, with a forward-motion energy that suggests speed and momentum. Its rounded geometry keeps it approachable rather than severe, balancing punchy impact with a friendly, contemporary character.
The design appears intended as a strong, italicized sans for attention-grabbing display typography, combining geometric clarity with a dynamic forward slant. It prioritizes bold presence and clean legibility in larger sizes while keeping a contemporary, approachable tone.
Uppercase forms are broad and stable, while lowercase shows simple, single-storey constructions (e.g., a and g) that reinforce the geometric, contemporary look. Numerals are similarly rounded and sturdy, maintaining the same slanted stance and visual weight as the letters.