Sans Superellipse Isfu 7 is a very bold, very wide, medium contrast, upright, tall x-height font.
Keywords: headlines, posters, logotypes, packaging, signage, techy, industrial, sporty, futuristic, bold, impact, modernity, systematic geometry, branding, display clarity, rounded corners, squarish, geometric, blocky, compact counters.
A heavy, squarish sans built from rounded-rectangle forms and superellipse curves. Strokes are uniform and dense, with tightly controlled internal counters that read as rounded slots rather than open bowls. Corners are consistently softened, and terminals are blunt, giving the letters a machined, modular feel. The lowercase is sturdy and compact with a single-storey “a” and “g,” while figures and capitals follow the same wide, block-forward rhythm with rectangular apertures and minimal contrast.
Best suited to large sizes where its compact counters and dense weight can project impact—headlines, posters, product marks, packaging, and bold signage. It can also work for short UI labels or game/tech interfaces when a strong, engineered voice is desired, but it is less ideal for long-form reading due to its tight interior spaces.
The overall tone is confident and punchy, with a contemporary, tech-and-sport flavor. Its chunky geometry and rounded-square construction feel engineered and modern, leaning toward futuristic UI and industrial branding rather than literary or delicate contexts.
The design appears intended to deliver maximum presence with a clean, geometric system: a rounded-square display sans that stays friendly at the corners while remaining robust and highly assertive. Its consistent superellipse construction suggests a focus on strong branding and modern, screen-forward applications.
Texture is strong and poster-like: spacing and counters are intentionally tight, producing a dark, continuous rhythm in lines of text. Curved letters (like C, S, and O) maintain a squared-off silhouette, and the numerals echo the same rounded-rectangular logic for a cohesive set.