Sans Normal Abdun 10 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Sans Beam' by Stawix (names referenced only for comparison).
Keywords: ui labels, editorial text, captions, presentations, branding, modern, clean, neutral, technical, approachable, emphasis, clarity, neutrality, systematic, versatility, humanist, oblique, open counters, generous spacing, rounded terminals.
A slanted sans with smooth, low-contrast strokes and gently rounded terminals. Curves are drawn with clean, circular logic and open apertures, giving letters an airy, legible texture. Proportions feel balanced with a moderate x-height, slightly compact lowercase ascenders/descenders, and consistent stroke endings; numerals are simple and highly readable with clear differentiation between forms.
Well-suited to interface copy, dashboards, and product typography where an italic voice is needed for emphasis while retaining clarity. It also works for editorial subheads, pull quotes, captions, and presentation text thanks to its even color and open letterforms. For branding, it supports a modern, straightforward identity without calling attention to itself.
The overall tone is contemporary and matter-of-fact, with an unobtrusive, professional voice. Its oblique posture adds motion and emphasis without becoming expressive or decorative, keeping the feel practical and modern.
Likely designed as a versatile oblique companion for a general-purpose sans system: clear at small sizes, steady in longer passages, and neutral enough to pair with many visual styles while providing a distinct slanted emphasis.
Rhythm is even and predictable across the alphabet, with smooth joins and minimal calligraphic influence. Uppercase forms stay straightforward and geometric, while the lowercase maintains a friendly, humanist warmth through open counters and soft curve transitions.