Sans Normal Akkam 2 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Penumbra Flare' and 'Penumbra Sans' by Adobe (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, packaging, modern, friendly, confident, clean, tech, high impact, modern clarity, approachability, geometric rigor, geometric, rounded, compact, high contrast, circular counters.
A heavy, geometric sans with smooth circular bowls and clean, straight terminals. The construction leans on near-perfect rounds for letters like O/C/Q and broad, even strokes that keep the texture solid and uniform. Proportions feel slightly compact with wide counters, and the lowercase shows single-storey forms (notably a and g) that reinforce a simplified, contemporary rhythm. Numerals and capitals share the same sturdy, high-impact presence, with minimal modulation and crisp joins throughout.
Best suited to headlines and short-to-medium length text where impact and legibility are priorities, such as branding, posters, signage, and packaging. It also works well for UI accents, labels, and callouts where a sturdy, modern sans is needed.
The overall tone is modern and approachable, with a confident, straightforward voice. Its rounded geometry adds friendliness while the dense weight delivers authority and immediacy, producing a contemporary, tech-leaning feel without becoming cold.
The design appears intended to deliver a contemporary geometric voice with high visibility and simple, approachable letterforms. It prioritizes clear silhouettes, strong rhythm, and rounded geometry for versatile display-oriented use.
Round letters are especially dominant in the silhouette, creating a smooth, cohesive flow in text. The design maintains strong consistency between uppercase, lowercase, and figures, favoring clarity and bold shapes over delicate detail.