Slab Square Loma 9 is a bold, very wide, high contrast, upright, normal x-height font.
Keywords: headlines, posters, logo marks, packaging, signage, retro, theatrical, playful, punchy, assertive, headline impact, poster presence, brand voice, retro styling, decorative emphasis, blocky, carved, chunky, decorative, display-oriented.
The design is a slab-serif display face with broad proportions and strong, squared-off terminals. Strokes alternate between thick verticals and noticeably thinner horizontals, creating a crisp, high-contrast rhythm, while the serifs read as blunt, blocky brackets that often appear as cut-in notches along joins and crossbars. Counters are generally open and geometric, and the overall silhouette feels sturdy and mechanical with a distinctive, stencil-like carving effect in several letters.
Best suited for headlines, logos, packaging, and short display copy where the bold shapes and carved details can be appreciated. It can work well for event posters, retro-inspired identities, editorial titles, and signage, but is less appropriate for long-form text or small UI sizes where the fine horizontals and internal cut-ins may visually fill in.
This typeface projects a punchy, attention-grabbing tone with a slightly eccentric, retro flair. Its heavy, theatrical presence feels suited to bold statements and playful, poster-like messaging rather than quiet or purely neutral typography.
The letterforms appear designed to maximize impact at larger sizes by combining wide proportions, strong slabs, and a distinctive cut-in detailing that gives the shapes a branded, memorable signature. The contrast pattern and squared terminals reinforce a structured, engineered feel while keeping the overall tone lively and stylized.
The numerals and capitals carry the same heavy slab structure, producing a consistent, emphatic texture across alphanumerics. Several glyphs show characteristic interior cutaways at joins and crossbars, which adds personality but also increases visual activity in dense settings.