Slab Contrasted Lemy 7 is a very bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, logos, packaging, signage, western, collegiate, poster, industrial, retro, impact, nostalgia, sturdiness, clarity, slab serifs, blocky, bracketed, rounded corners, heavy terminals.
A heavy slab-serif design with broad proportions and emphatic, rectangular serifs. Strokes are robust with modest contrast and a slightly softened feel from rounded joins and corners, keeping counters open despite the weight. The serif treatment is strong and often bracketed, producing a sturdy horizontal rhythm, while curves (C, O, S, e) stay generous and smooth against the otherwise blocky construction. Overall spacing reads compact and solid, giving words a dense, headline-forward texture.
Best suited to display settings where impact is the priority: posters, headlines, brand marks, labels, and signage. The heavy slabs and open counters help it hold up in high-contrast applications and at larger sizes, especially when a vintage or Americana-leaning voice is desired.
The font projects a confident, rugged tone with a nostalgic, workmanlike energy. Its bold slabs and wide stance evoke vintage poster printing, sports/collegiate signage, and old-west or saloon-style headlines without becoming overly ornamental. The result feels assertive and friendly—built to grab attention rather than disappear into body text.
The design appears intended as a bold display slab that maximizes presence and clarity through wide proportions, pronounced serifs, and simplified, high-ink shapes. It aims to deliver a classic, print-inspired look with strong rhythm and immediate recognizability.
Uppercase forms appear particularly monumental and sign-like, while the lowercase maintains strong, simple shapes that keep legibility in large sizes. Numerals follow the same sturdy logic with broad bodies and clear silhouettes, matching the headline-oriented personality.