Sans Superellipse Umsa 2 is a bold, wide, monoline, upright, normal x-height font visually similar to 'Midsole' by Grype (names referenced only for comparison).
Keywords: headlines, logos, branding, posters, ui display, tech, futuristic, industrial, sporty, sci-fi, modernize, futurism, signage, interface, impact, rounded corners, squared forms, geometric, modular, clean.
This typeface uses squared, superelliptic shapes with consistently rounded corners and a uniform stroke, producing a clean, engineered silhouette. Counters tend toward rounded rectangles, with broad, open apertures and minimal stroke modulation. Diagonals are crisp and straight, while joins and terminals are softened by consistent corner radii, giving the design a cohesive, modular rhythm. Proportions feel horizontally expansive, and the overall construction emphasizes smooth, high-contrast edges between black and white space rather than calligraphic nuance.
It is best suited to display sizes where its squared curves and rounded corners can read clearly—headlines, branding marks, posters, packaging, and tech or sports identities. It can also work in UI contexts for titles, navigation, and labels where a strong, contemporary voice is desired, rather than long-form reading.
The overall tone reads modern and technical, with a distinctly futuristic, equipment-label feel. Its rounded-rectangle geometry adds approachability to an otherwise hard-edged, industrial voice, suggesting interfaces, devices, and contemporary transport or athletic branding.
The design appears intended to translate the feel of rounded-rectangle industrial design into letterforms: compact, robust shapes that look at home on products, interfaces, and signage. It aims for immediate impact and a coherent system look through consistent corner radii, simplified construction, and a clean, geometric rhythm.
The design’s identity is driven by repeatable geometry: rounded-square bowls, squared-off curves, and systematic corner treatment across letters and numerals. In running text it maintains a steady, mechanical cadence, with simplified forms that prioritize clarity and strong shape recognition over warmth or traditional typography cues.