Sans Normal Bokam 7 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Alilato Arabic' by Alilato, 'Ricardo' by Bureau Roffa, 'Morandi' by Monotype, 'Hazelton' by Type Royal, 'LFT Arnoldo' by TypeTogether, and 'Glot' and 'Glot Round' by Wordshape (names referenced only for comparison).
Keywords: ui text, body text, signage, presentations, brand system, neutral, modern, clean, friendly, pragmatic, clarity, versatility, neutrality, legibility, system design, rounded, open apertures, crisp, even color, geometric.
A clean sans with largely geometric construction and softened curves. Strokes are consistent and low-contrast, producing an even typographic color and steady rhythm in text. Round letters are close to circular, while straight-sided forms (like E, F, H, N) keep crisp terminals and simple joins. Counters are open and clear, with generous interior space in letters like a, e, and s; diagonals (K, V, W, X) are sharp and straightforward without decorative shaping. Numerals are simple and readable, with a rounded 0 and compact, balanced forms across the set.
Well suited for interface labels, product and marketing copy, dashboards, and general-purpose editorial text where predictable spacing and clear letterforms matter. The sturdy uppercase and simple numerals also make it a good choice for signage, wayfinding-style headings, and slide decks that need clean readability.
The overall tone is contemporary and matter-of-fact, with a slightly friendly warmth coming from the rounded bowls and open counters. It feels utilitarian rather than expressive, aiming for clarity and calm neutrality in a wide range of settings.
The design appears intended as a versatile, all-purpose sans that prioritizes neutrality, consistency, and legibility. Its geometric underpinning and restrained detailing suggest a focus on dependable everyday typography rather than stylistic display.
In the sample text, word shapes remain stable and legible at larger sizes, and the spacing appears moderate, avoiding cramped collisions while keeping lines compact. The lowercase shows conventional, familiar silhouettes that support quick scanning, while the uppercase maintains a tidy, signage-like solidity.