Sans Normal Ohgom 14 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Halis Grotesque' and 'Halis Rounded' by Ahmet Altun, 'Benn Beckman' by Factory738, 'Adventure Island' by Larin Type Co, and 'Radikal' by Nootype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, confident, contemporary, approachable, display impact, geometric clarity, approachability, modern branding, geometric, rounded, sturdy, clean, soft corners.
A heavy, geometric sans with smooth circular bowls and a largely even stroke feel. Shapes are built from confident curves and straight segments with subtly softened corners, producing a dense, stable color on the page. The apertures tend to be fairly closed and the counters compact, while terminals read as clean, blunt finishes rather than tapered or calligraphic strokes. Proportions are straightforward and workmanlike, with wide rounds and simple construction that keeps forms highly consistent across the alphabet and numerals.
This style suits display roles such as headlines, posters, signage, and packaging where a strong, friendly impact is desired. It can also support bold branding and product identities that benefit from geometric clarity and an approachable tone, especially at medium to large sizes.
The overall tone is friendly and modern, with a slightly playful, chunky presence. Its rounded geometry and compact counters give it a cheerful, approachable voice while still feeling solid and dependable. The weight and simplicity make it read as confident and direct rather than delicate or formal.
The design intention appears to be a sturdy, contemporary sans that balances geometric cleanliness with a warm, rounded friendliness. It prioritizes strong presence and consistency, aiming for easy recognition and a confident voice in display-oriented typography.
At text sizes the dense spacing and compact interiors create a strong, poster-like texture, while larger sizes emphasize the smooth roundness of bowls and the crispness of straight strokes. The numerals follow the same geometric logic, with clear, bold silhouettes designed for quick recognition.