Sans Normal Jamel 7 is a bold, very wide, low contrast, upright, normal x-height font visually similar to 'Matahari Sans' by Studio Sun (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, modern, friendly, confident, clean, bold display, high impact, approachability, modern branding, clear display, rounded, geometric, soft corners, open apertures, even rhythm.
A heavy, wide sans with rounded, geometric construction and smooth, low-contrast strokes. Curves are broad and circular, terminals read as softly finished rather than sharply cut, and counters are generous, especially in letters like O, e, and a. The overall texture is even and steady, with sturdy verticals, simple joins, and a consistent, contemporary rhythm that stays clear at large sizes.
Best suited to headlines and short-form copy where width and weight can do the work—brand marks, poster titles, packaging callouts, and clear signage. It also performs well in bold UI moments such as hero banners or section headers where a friendly but forceful tone is needed.
The tone is modern and approachable, pairing a strong voice with soft, rounded forms. It feels confident and friendly rather than technical, making messages come across as direct, upbeat, and accessible.
The design appears intended to deliver a contemporary, high-impact sans that remains approachable through rounded geometry and open counters. Its proportions prioritize presence and readability in display contexts, emphasizing smooth shapes and consistent stroke behavior for a clean, modern voice.
The wide set and large interior spaces help maintain clarity in dense settings, while the heavier weight produces a solid, poster-like presence. Numerals follow the same rounded, geometric logic, giving mixed text a cohesive, contemporary look.