Sans Normal Videl 10 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Aspira' by Durotype, 'Brix Sans' by HVD Fonts, 'Basic Sans Narrow' by Latinotype, 'Flaco' by Letter Edit, and 'June Pro' by Schriftlabor (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, energetic, sporty, friendly, contemporary, punchy, impact, emphasis, approachability, modernity, momentum, rounded, slanted, compact, soft corners, high impact.
A heavy, right-slanted sans with rounded geometry and softly blunted terminals. Strokes stay largely uniform, giving the letterforms a solid, dense color, while curves (C, O, S, 8) read smooth and generously rounded. Proportions are compact with wide bowls and sturdy stems; counters are kept open enough to avoid clogging at display sizes. The italics are built into the forms rather than mechanically skewed, with consistent angles and slightly forward-leaning joins that reinforce momentum.
Best suited to headlines, short statements, and brand-forward applications where a strong, rounded italic voice is desirable. It should work well for posters, packaging, event promos, and sports or lifestyle branding, as well as UI callouts or labels that need quick emphasis.
The overall tone is upbeat and assertive, with a sporty, forward-driving feel. Rounded construction keeps it approachable rather than aggressive, making it feel modern, casual, and promotional. The strong silhouette and pronounced slant add urgency and emphasis suited to attention-grabbing messaging.
The design appears intended to deliver a bold, modern italic sans that stays friendly through rounded forms while maintaining strong presence. It prioritizes immediate impact and smooth rhythm, aiming for clear recognition at medium-to-large sizes and energetic display typography.
Capitals are broad and stable, while lowercase forms maintain simple, single-storey shapes where expected (notably the a and g) for a straightforward, contemporary read. Numerals are chunky and highly legible with clear differentiation and a consistent italic stance. Spacing appears moderately tight in the sample text, producing a cohesive, headline-friendly texture.