Sans Normal Omgiy 15 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Gullying' by Din Studio, 'Plasto' by Eko Bimantara, 'HF HySans' by HyFont Studio, 'Associate Sans' by Indian Type Foundry, 'Bonga Sans' by Roughlines ID, and 'Frygia' by Stawix (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, confident, modern, friendly, practical, clean, clarity, impact, versatility, modernity, rounded, compact, solid, neutral, high-impact.
This typeface is a sturdy, geometric-leaning sans with full, round counters and minimal stroke modulation. Curves are smooth and broadly drawn, while terminals are largely straight and clean, producing a compact, blocky silhouette at display sizes. The lowercase shows simple, utilitarian forms with open apertures and a straightforward, single-storey construction where visible (notably the “g”), and the figures follow the same solid, rounded logic for consistent color. Overall spacing and proportions favor a stable, even rhythm that reads as dense and emphatic without becoming condensed.
It works best for headlines, brand marks, and short-to-medium text where a strong, even presence is desired. The sturdy forms and clear numerals also suit signage, packaging, and UI elements that need quick recognition and consistent weight across characters.
The tone is direct and contemporary, with a friendly softness from the rounded shapes paired with an assertive, no-nonsense presence. It feels dependable and businesslike, but not cold—suited to messaging that needs clarity and confidence.
The design appears intended as a versatile, modern workhorse sans that prioritizes clarity and impact. Its rounded geometry and compact construction aim to deliver strong presence in display settings while remaining orderly and readable in larger text blocks.
At larger sizes the heavy internal shapes and compact fit create strong typographic color, making the face feel punchy and attention-forward. The rounded bowls and smooth joins help keep the texture cohesive across mixed-case and numerals in continuous text.