Serif Normal Jaku 7 is a light, normal width, high contrast, upright, normal x-height font.
Keywords: books, editorial, magazines, reports, branding, classic, bookish, formal, literary, refined, text readability, editorial tone, traditional polish, formal voice, bracketed, crisp, transitional, open apertures, calligraphic.
A crisp serif with bracketed wedge serifs and clearly modulated stroke contrast. Curves are round and controlled, with smooth joins and a steady rhythm in text. Capitals feel proportioned and slightly stately, while lowercase shows sturdy verticals, open counters, and a two-storey “g” with a distinct ear. Numerals are lining and balanced, with clear differentiation and restrained shaping suited to continuous reading.
Well-suited to long-form reading in books and editorial layouts, where its steady rhythm and clear letterforms maintain comfort across paragraphs. It also works for institutional documents, reports, and classical-leaning branding that benefits from a conventional, polished serif voice.
The overall tone is traditional and editorial, conveying a composed, trustworthy presence. Its sharp serifs and clean contrast read as refined rather than ornamental, giving text a quietly authoritative, book-like character.
The design appears intended as a dependable, general-purpose text serif with a measured contrast and traditional detailing. It prioritizes familiar proportions, consistent serifs, and legibility-oriented spacing to perform in both paragraph settings and prominent headings.
Stroke terminals and serifs stay consistent across the set, producing an even color in paragraphs. Bowls and shoulders are kept open, supporting clarity at larger text sizes and display-like settings without feeling overly stylized.