Slab Unbracketed Dama 1 is a bold, narrow, low contrast, upright, normal x-height font.
Keywords: posters, headlines, signage, packaging, logos, industrial, western, collegiate, poster, impact, space saving, rugged display, signage clarity, octagonal, squarish, blocky, condensed, high impact.
A condensed slab-serif with heavy, even stroke weight and crisp, unbracketed terminals. Curves are squared off into faceted, almost octagonal bowls and counters, giving round letters a chiseled, geometric feel. Serifs read as sturdy rectangular feet and caps, with minimal contrast and a compact internal space that supports dense setting. The overall rhythm is vertical and firm, with consistent stem thickness and simplified joins that keep the texture dark and assertive.
Best suited to short, high-impact text such as posters, headlines, signage, and packaging where its dense color and condensed build can command attention. It can also work for badges, wordmarks, and display typography that benefits from a rugged slab-serif voice. In longer passages it will remain readable at larger sizes, but its dark texture favors display over extended body copy.
The face projects a rugged, utilitarian tone with hints of vintage signage and athletic lettering. Its faceted curves and blocky slabs add a tough, mechanical character that feels confident and emphatic. The condensed proportions push it toward attention-getting, headline-driven work rather than delicate or lyrical settings.
Likely designed to deliver a strong, space-efficient slab-serif for display settings, combining condensed proportions with squared, faceted curves to create a distinctive industrial-and-vintage voice. The consistent stroke weight and simplified detailing suggest an emphasis on clarity and punch at large sizes and in reproduction contexts like signage and print.
Uppercase forms feel especially architectural due to squared shoulders and clipped curves, while the lowercase keeps the same hard-edged logic for a cohesive texture in mixed-case text. Numerals match the letterforms with the same compact width and sturdy slab terminals, maintaining a consistent, poster-ready color.