Sans Superellipse Guban 2 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Futo Sans' by HB Font and 'Quantico' by MADType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, industrial, tech, confident, modern, utilitarian, impact, clarity, modernization, systematic, rounded corners, squared curves, compact, sturdy, geometric.
A compact, heavy sans with rounded-rectangle construction throughout. Curves resolve into squared bowls and softened corners, giving letters like C, G, O, and Q a superelliptical, boxy roundness. Strokes stay consistently thick with minimal modulation, terminals are mostly blunt, and counters are tight but clean. The lowercase is straightforward and functional, with a single-storey a and g, a short-armed t, and simple i/j dots; numerals echo the same squared-round geometry with wide, stable forms and flat-ended strokes.
Best suited to short-to-medium display text where its dense weight and squared-round shapes can carry impact—headlines, brand marks, packaging, and environmental/signage applications. It also works well for interface labels or dashboards when a strong, technical voice is desired, though extended small text may feel tight due to the compact counters.
The overall tone is assertive and pragmatic, with a slightly futuristic, engineered feel. Its rounded-square geometry reads as technical and organized rather than friendly, balancing approachability from the softened corners with a strong, no-nonsense presence.
The design appears intended to deliver high-impact readability with a distinctive rounded-rectangle skeleton, offering a contemporary alternative to purely circular geometric sans styles. Its consistent cornering and sturdy proportions suggest an emphasis on clarity, durability, and a modern industrial aesthetic.
Uppercase forms lean toward condensed, blocky silhouettes and maintain even rhythm in all-caps settings. Diagonals (A, V, W, X, Y) are crisp and add energy, while rounded forms keep a consistent corner radius that reinforces a cohesive, system-like look.