Sans Normal Vidat 11 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Giuconda' by Sealoung and 'Duty' by T-26 (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, sporty, friendly, energetic, modern, impact, motion, approachability, modern display, slanted, rounded, soft corners, heavy weight, compact counters.
A heavy, slanted sans with rounded, softly chamfered terminals and an overall smooth, compact construction. Curves are broad and continuous, with counters kept fairly tight, giving the letters a dense, punchy color on the page. The rhythm is forward-leaning and consistent, with simplified shapes and minimal modulation; diagonals and bowls feel slightly inflated while joins stay clean and sturdy. Numerals and capitals match the same robust, rounded geometry, maintaining an even, high-impact texture in display sizes.
Best suited to headlines, posters, and branding where a bold, energetic voice is needed. The dense strokes and compact counters help it hold up in short phrases, logos, and packaging callouts, and it fits well in sporty or action-oriented identity systems. For extended small-size text, the tight internal spaces may feel heavy, so it performs strongest at medium-to-large sizes.
The tone is energetic and approachable, with a sporty, contemporary flavor. Its rounded edges and stout forms keep it friendly rather than aggressive, while the slant adds motion and urgency that reads as active and upbeat.
The design appears aimed at delivering a modern, rounded sans with a sense of motion and impact. It prioritizes strong presence, smooth geometry, and a friendly finish, balancing assertiveness with approachable, soft-ended forms for contemporary display typography.
The italic angle is pronounced enough to create clear momentum, and the heavy stroke mass makes spacing and counters feel intentionally compact. Curved letters (like C, G, O, S) emphasize the font’s rounded skeleton, while straight-sided forms stay clean and simple to preserve a modern, utilitarian clarity.